A Bit About Me
I’m a marketing strategist who’s also a professional magician. I’ve found that the skills I’ve developed as a magician, such as creativity, attention to detail, and the ability to read an audience, have helped me become a better marketer.
For example, when I’m developing a marketing campaign, I think about how I can create a sense of wonder and excitement in my audience, just like I do when I’m performing magic tricks. I also use my skills as a magician to help me think outside the box and come up with innovative solutions to marketing challenges. So if you’re looking for a marketing strategist who can help you create campaigns that are both effective and magical, I’m your gal!
Work Experience
Click PDF to Download Full Resume
Feb 2023 - Present
Aug 2022 - Dec 2022
Program ManagerProgram Manager
Delta Air Lines ·
Contract
As a Project Manager at Delta, I am responsible for overseeing and coordinating projects from conception to completion.
Key Responsibilities:
● Develop and implement project plans, including timelines, budgets (5M+), and resource allocation
● Manage project, including assigning tasks, setting goals, and monitoring progress
● Collaborate with stakeholders to ensure project objectives are clearly defined and met
● Identify and manage project risks and issues
● Prepare regular progress reports and presentations for senior management
Senior Marketing Manager
Vyral Marketing
Full-time
- ● Multi-Channel Program Management: Managed content and implementation of client’s B2B social, blogs, email, and direct mail initiatives.
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● Video Production: Plan, Direct, and Produce Client Video for multi-channel distribution.
● Marketing Consulting: Develop marketing strategies, advise on content/topics, manage production schedules, and provide sales strategy for clients.
● Account Management: Facilitate weekly standups, update on campaigns and process flow and manage client timelines and deliverables.
● Project Management: Develop project scope, manage teams, timelines, deliverables, deadlines and resourc allocation.
● Marketing Operations: Develop email marketing SOPs, implement workflow, manage QA deliverables & timelines. -
● Multi-Channel Program Management: Managed content and implementation of client’s B2B social, blogs, email, and direct mail initiatives.
-
● Video Production: Plan, Direct, and Produce Client Video for multi-channel distribution.
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● Marketing Consulting: Develop marketing strategies, advise on content/topics, manage production schedules, and provide sales strategy for clients.
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● Account Management: Facilitate weekly standups, update on campaigns and process flow and manage client timelines and deliverables.
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● Project Management: Develop project scope, manage teams, timelines, deliverables, deadlines and resource allocation.
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● Marketing Operations: Develop email marketing SOPs, implement workflow, manage QA deliverables & timelines.
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Skills: Brand Marketing · Customer Experience
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Sep 2019 - Feb 2023
Fractional Chief Marketing Officer
STInc Incorporated
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● Brand Management: Developed and managed multi-media and multi-channel brand initiatives for B2C and B2B clients to increase consumer and member engagement. Developed branding assets +50% growth.
● Communications: Managed email, social, app content, and all other marketing and communication programs for diverse target audience.
● SEO Strategy: Audited and enhanced clients website SEO to increase traffic and digital presence.
● Campaign Management: Planned and executed organic marketing campaigns for 10+ clients.
● Social Media Management: Developed social strategy, created marketing assets, managed execution and provided performance analysis.
● Market Research: Analyzed market and competitive data to identify brand positioning opportunities.
● Marketing Strategy: Developed marketing strategy & plans. +20% annual revenue.
● Marketing Operations: Created a distinct stratagem and guiding principles. Increased marketing and operational efficiency.
● Business Operations: Evaluated operations strategies and built program workflows to increase efficiency.
● Content Strategist: Created content for website, email, and social platforms. -
● Brand Management: Developed and managed multi-media and multi-channel brand initiatives for B2C and B2B clients to increase consumer and member engagement. Developed branding assets +50% growth.
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● Communications: Managed email, social, app content, and all other marketing and communication programs for diverse target audience.
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● SEO Strategy: Audited and enhanced clients website SEO to increase traffic and digital presence.
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● Campaign Management: Planned and executed organic marketing campaigns for 10+ clients.
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● Social Media Management: Developed social strategy, created marketing assets, managed execution and provided performance analysis.
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● Market Research: Analyzed market and competitive data to identify brand positioning opportunities.
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● Marketing Strategy: Developed marketing strategy & plans. +20% annual revenue.
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● Marketing Operations: Created a distinct stratagem and guiding principles. Increased marketing and operational efficiency.
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● Business Operations: Evaluated operations strategies and built program workflows to increase efficiency.
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● Content Strategist: Created content for website, email, and social platforms.
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Skills: Brand Marketing · Customer Experience · Marketing Analytics · Business Consulting · Marketing Strategy
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Let's Get
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